Need niche ideas but not sure where to start? Well you can use Google Trends to find both ideas and long term trends which are a vital but often overlooked niche indicator.
The great thing about Google Trends is that there’s no need for technical knowledge or skills required. If you can do a Google Search you can find niche ideas using Google’s excellent free tools to produce numerous niche ideas.
Google Trends is a tool from Google that combines the best features of some of their previous tools including Keyword Research, Insights, Trends and Analytics.
You can use Google Trends to generate niche ideas very simply and get a good idea of the most popular markets at the same time.
Google Trends allows you to look at categories such as:
Arts & Humanities, Automotive, Beauty & Personal Care, Business, Computers & Electronics, Entertainment, Finance & Insurance, Food & Drink, Games, Health,
Home & Garden, Industries, Internet, Lifestyles, Local News & Current Events,
Photo & Video, Real Estate, Recreation, Science, Shopping, Social Networks, Society, Sports, Telecommunications and Travel
If this seems a bit too like magic these are the simple steps you need to follow to start generating popular niche ideas for you to consider.
Step 1 – Go to the Google Trends Tool main page.
Step 2 – Click on Explore as shown in the image by Arrow 1.
Step 3 – Go to the settings box and enter the options as described in the next few steps or your own choice. As you’ll see there are a number of options for you to experiment with.
To open up each set of options you just click on the box as shown by Arrow 2 in the image.
For the Country we’re going to select United States as shown by Arrow 3.
Important – As you change each option such as time range or location you’ll notice the niches that appear change.
Note down any ideas that you like the look of after you make each change.
Step 4 – Once you’ve tried different country settings set the time range to Past 12 Months as shown by Arrow 4.
Again, play around with different time period to see if there are niches that stay popular or ones where interest has emerged.
Step 5 – Select the category you’d like to look at such as Computers & Electronics we’ve selected as shown by Arrow 5.
Step 6 – You can leave the Source box on Web Search or choose another option such as images or YouTube.
Try different things out to see what ideas you find varying the country, timeline or category each time.
The image below shows the search I did in the Computers and Electronics category as an example.
When I worked through this process of looking at the top terms listed for the other categories I found these niche ideas that were showing positive results to consider:
- Kayak travel
- IRS Refunds
- Facebook in Spanish
- Edible Arrangements
- Mardi Gras
- New Zodiac Signs
- Barnes & Noble Nook Device
To use Google Trends to start looking for your niche ideas research just go to the Google Trends Tool.